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In 2024, we turned 200 years old. This gave us a unique chance to celebrate the collection and rededicate it to the people who own it – the citizens of the United Kingdom.

This strategy – written in 2020 – describes the plan to relaunch the National Gallery as the Gallery for the nation. This includes welcoming more people into the Gallery than ever before, engaging young people from all backgrounds in the wonders of our collection, using our skills in the digital world to win new audiences both in the UK and across the globe, and being a resource for the nation and for the world.